Iconic Whisky model Johnnie Walker has introduced a brand new NFT venture. The NFTs shall be launched on November 22, 2022, with 250 belongings in whole.
This NFT assortment is designed in collaboration with VandyThePink and 88Rising. Collectively, the trio will launch the restricted version Johnnie Walker Blue Label NFTs.
Web3 Whisky
Consumers will vote on the ultimate bodily bottle of scotch whisky and obtain a signed commemorative piece for themselves. Voting will happen within the lead-up to a cultural occasion in Miami on December 1, 2022. The occasion will reveal a profitable NFT that may rework the bottle design voted for by the neighborhood. The NFTs shall be out there on BlockBar, an NFT market for luxurious alcohol.
“We’re thrilled to be pushing boundaries in Web3 as this can be a first-of-its-kind creator collaboration with an NFT market, finally permitting the BlockBar neighborhood to play with distinctive VandyThePink icons to co-create a one-of-a-kind Johnnie Walker Blue Label bottle with us,” stated Sophie Kelly, the Senior Vice President of Whiskies at Johnnie Walker
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Tokoni Uti has written extensively on blockchain and cryptocurrency for years. Her work has appeared on websites like BTCmanager and Blockchain Reporter. She has a level in Company Communications.